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What is visual literacy?
Visual literacy is the ability to decode, interpret, create, question, challenge and evaluate texts that communicate with visual images as well as, or rather than, words.
Visually literate people can read the intended meaning in a visual text such as an advertisement or film shot, and intended meaning and evaluate the form , structure and features of the text.
They can also use images in a creative and appropriate way to express meaning.
Visually literate people can read the intended meaning in a visual text such as an advertisement or film shot, and intended meaning and evaluate the form , structure and features of the text.
They can also use images in a creative and appropriate way to express meaning.
What are visual texts?
What are visual texts?
Visual texts are texts in which meaning is shaped and communicated by images rather than words. Visual texts range from a photograph or illustration in a print magazine to the visual components of multimodal texts. Examples of visual texts include picture books, cartoons, billboards, photographs, advertisements, artworks, DVD & book covers, web pages and illustrations.
The visual language choices and conventions in texts communicate and shape meaning in a range of contexts.
In studying visual texts, students use the metalanguage of visual texts to describe, discuss and evaluate how they communicate meaning to the audience.
Responding to visual texts
Responding to visual texts requires the same approach as when responding to written and spoken texts. Key questions focus on the how the meaning is shaped and communicated using the language of visual forms, features and techniques.
Metalanguage
Language (which can include technical terms, concepts, ideas or codes) used to describe and discuss a language. The language of grammar and the language of literary criticism are two examples of metalanguage.
Visual texts are texts in which meaning is shaped and communicated by images rather than words. Visual texts range from a photograph or illustration in a print magazine to the visual components of multimodal texts. Examples of visual texts include picture books, cartoons, billboards, photographs, advertisements, artworks, DVD & book covers, web pages and illustrations.
The visual language choices and conventions in texts communicate and shape meaning in a range of contexts.
In studying visual texts, students use the metalanguage of visual texts to describe, discuss and evaluate how they communicate meaning to the audience.
Responding to visual texts
Responding to visual texts requires the same approach as when responding to written and spoken texts. Key questions focus on the how the meaning is shaped and communicated using the language of visual forms, features and techniques.
Metalanguage
Language (which can include technical terms, concepts, ideas or codes) used to describe and discuss a language. The language of grammar and the language of literary criticism are two examples of metalanguage.
STILL OR STATIC IMAGES
Are texts that are still (not moving or animated).
Are texts that are still (not moving or animated).
- Illustrations
- paintings
- cartoons or comics
- collage
- photographs